Look on the front lines of your business. Standing between you and your profits are those talented, weird-looking, impossible-to-understand 16- to 24-year-olds. And if you're not connecting with them, they are not connecting with your customers, and you are leaving all kinds of money on the table. In short, your front line is the key to your bottom line.
No one has a better understanding of this new generation than Eric Chester. He is the premier expert on Generation Why; in fact, he coined the term. Since 1980, Eric has been teaching, coaching, speaking to, and working with teens and young adults. He has personally addressed more than two million teenagers, co-authored eight books for teens, and is dialed-in to the mindset of this burgeoning generation. He frequently appears on national media (Good Morning America, MSNBC, FoxNews, CNN, ABC News 20/20, etc.) and is interviewed in major publications (Los Angeles Times, Wall Street Journal, Fast Company, Workforce Magazine...View Full Bio
Available Programs :
Employing Generation Why: Understanding, Managing, and Motivating Your New Workforce
Getting Them to Give A Damn: How to Get Your Front Line to Care About Your Bottom Line
ROI/Tangible Program Benefits :
Discover strategies to break through to Generation Why
Learn how to Recruit, Train, Manage, Motivate, and Retain the very best of this new generation
Find the secrets to getting Generation Why to perform at their peak while reducing turnover
Learn tactics to enhance customer service and increase bottom-line profits
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