Comments on: Bullet-Proof Your Job – A Special Message from Drs. Kevin and Jackie Freiberg http://www.thespeakersgroup.com/blog/bullet-proof-your-job-a-special-message-from-drs-kevin-and-jackie-freiberg/ We'll help you find the perfect motivational keynote speaker for your event Fri, 17 Dec 2010 15:02:39 +0000 hourly 1 By: Adam Green http://www.thespeakersgroup.com/blog/bullet-proof-your-job-a-special-message-from-drs-kevin-and-jackie-freiberg/#comment-199 Adam Green Sat, 06 Jun 2009 01:17:51 +0000 http://www.thespeakersgroup.com/blog/?p=293#comment-199 Using Google Alerts to gather information and then distributing it is a good strategy, but there are a lot more things you can watch for: - Set alerts for your competitor's name and their products. - Look for comparison mentions, like "better than yourbrandname" or "instead of yourbrandname" - Stay abreast of academic research in your field with an alert on yourkeywords site:edu I've written up a lot of these techniques on my blog. Here is a useful post on Google Alerts every job seeker should have: http://www.alertrank.com/mrgooglealerts/2009/03/25/5-essential-google-alerts-for-a-job-search/ Using Google Alerts to gather information and then distributing it is a good strategy, but there are a lot more things you can watch for:
- Set alerts for your competitor’s name and their products.
- Look for comparison mentions, like “better than yourbrandname” or “instead of yourbrandname”
- Stay abreast of academic research in your field with an alert on yourkeywords site:edu

I’ve written up a lot of these techniques on my blog. Here is a useful post on Google Alerts every job seeker should have:
http://www.alertrank.com/mrgooglealerts/2009/03/25/5-essential-google-alerts-for-a-job-search/

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