an “Up Close” report from Shawn Ellis, president of The Speakers Group
On Friday, I had the pleasure of speaking with Peter Guber, one of the most successful executives and entrepreneurs in the entertainment and communications industries (consider: currently Chairman & CEO of Mandalay Entertainment Group, former Chairman & CEO of Sony Pictures Entertainment, former President of Columbia Pictures… producer of hit films such as Batman, Rain Man, Gorillas In The Mist, Midnight Express and Flashdance… 40 consecutive years teach at UCLA… and more).
As he was driving across the countryside in Mexico, we were talking about his upcoming book, Tell To Win, his pending purchase of the NBA’s Golden State Warriors (watch for a press conference any day now), and most importantly, his commitment to carving out time on his demanding schedule to deliver an important message at a limited number of events in 2011.
As an event owner looking for speakers, you want a speaker who can both generate buzz among attendees (and prospective attendees) AND deliver high-value, results-oriented content… right? If so, this is a prime time to seriously consider Peter.
What kind of buzz are we talking about?
With Tell to Win scheduled to be a major release — with full media blitz — on March 1, you’ll be hard-pressed to find a speaker who has greater visibility in early-/mid-2011. (In addition to all the coverage surrounding the book, Peter hosts a weekly show on Starz/Encore, is a weekly contributor on Fox Business Channel, and has multiple new movies set for release.)
Could that help you boost your event attendance? Could it get your attendees more excited?
Excitement is only part of the story
Of course, the “bottom line” when you select a speaker is — or should be — Is this speaker relevant to my audience and will he or she deliver meaningful content?
When it comes to Peter, here’s what Dan Pink, best-selling author of Drive and A Whole New Mind has to say:
“Whether you’re running a business or navigating a career, Tell to Win is the ultimate guide to enlisting the power of narrative to do good and do well.”
The core message of Peter’s book — and his speaking presentation — is that a purposeful story, well told, can move people to shared goals and greater success.
Pretty universal appeal, and considering that Peter has been a practitioner of storytelling in the workplace for 40+ years, he is uniquely positioned to educate and empower business professionals to implement this tool in their daily lives.
Special Offer
For a limited time, get a copy of Tell to Win for all of your attendees for no additional fee when you book Peter to speak! Some restrictions apply — request Peter’s availability for your event here to receive all the details.
